Jun 5, 2025
BY: ET OnlineRujuta Diwekar: A bathroom full of products signals parents struggling to say "NO."
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Adolescents are easily influenced by skincare ads and influencers, pushing unrealistic standards.
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Many skincare routines promoted by influencers can cause more harm than good for teens.
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Australia bans social media for kids under 16 to protect them from harmful beauty standards.
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Teens often overdo skincare routines, leading to irritation, breakouts, and wasted money.
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Rujuta Diwekar’s research shows that boundaries help improve kids' health and wellbeing.
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Encourage self-acceptance. Skincare shouldn’t overshadow the confidence found in loving your true self.
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Help your children think critically about skincare, avoiding pressure from influencers and brands.
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Rujuta suggests: Talk openly about skincare and set boundaries to protect your child’s self-esteem and well-being.
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